Shelby leads global customer marketing at Planet, driving customer engagement, advocacy, and storytelling to highlight how organizations build impact with satellite data.

She brings deep expertise in B2B customer marketing, go-to-market strategies, and community building across the geospatial and tech sectors. She earned her bachelor’s degree in public relations and public health from the University of Southern California and a master’s degree in psychology and education with a focus on eco-psychology from Columbia University.