Massive floods in Peru. Earthquakes in Mexico. Hurricanes and wildfires in the United States. 2017 was an unprecedented year for natural disasters around the world, inflicting a tragic toll measured in lost lives, displaced communities, damaged property, and economic and ecological disruption. In the U.S. alone, NOAA estimates that weather-related disasters cost a record-breaking $306 billion – a tally that was matched around the world.
The rising incidence and intensity of disasters worldwide highlights the need for flexible, efficient, and targeted disaster mitigation, response, and resilience-building strategies. That’s why Planet is unveiling a new Emergency and Disaster Management solution that helps frontline organizations harness the power of satellite imagery to accelerate and improve every facet of their operations, from the pre-positioning of assets to monitoring long-term rebuilding.
In response to the unpredictable nature of disasters, Planet’s new solution offers “monitoring on-demand” imagery that is tailored to the needs of government agencies, humanitarian organizations, and commercial enterprises.
Before and immediately after a disaster strikes, customers can begin quickly accessing pre-event imagery and post-event imagery. Planet’s continuous monitoring of the planet means it typically has the most recent pre-event imagery available.
Planet’s new solution offers disaster response organizations a number of key benefits over traditional approaches:
- Rapid, “On-Demand” Monitoring provides near-real-time data before, during, and after a disaster – enabling a more persistent understanding of events.
- Simplified Contracting and Procurement ensures customers only pay for what they need, when they need it.
- Seamless API Integration enables imagery to be seamlessly and reliably integrated into existing workflows.
- Targeted Time Frame enables customers to zero in on a specific time frame – from days to months – that matters most to your efforts.
- Optional High-Resolution SkySat Imagery to obtain sub-meter resolution detail to assess ground conditions and direct relief efforts.
- Early Access to new disaster-response features, benefits, and analytical tools as they become available.
The solution has several offerings: a “Single Geography” option designed for organizations that respond to disasters and emergencies in a pre-defined area of interest (such as civilian disaster agencies, insurers, and corporations); and a “Multiple Geography” option for those that respond to disasters around the world, regardless of where they occur (such as national and international NGOs).